Last Prisoner Project

Last Prisoner Project is a renowned non-profit with a straightforward, important mission: free those still imprisoned for marijuana-related crimes that have since been legalized. In partnership with the good folks at Saylor, I helped revamp their social-first visual brand, culminating in a brand anthem video that I created.

Role: Designer, Video Producer + Editor

A revamped social brand

The LPP team wanted to elevate their brand while maintaining core elements, such as colors, font, and logo. My goal was to bring cohesion to their visual presence and create a more sophisticated design system.

After acting as their lead designer for a few months, I provided the team dozens of templates in order to be self-sufficient and keep up the momentum of their refreshed brand.

Brand Anthem Video

After the new design system was approved, I collaborated with their team to create a brand anthem video designed for social media promotion and fundraising efforts.

LPP’s mission is compelling and resonant. Drawing from several real-life testimonials, I wove these narratives together to highlight the emotional journey of LPP’s work and its life-changing impact.